DATA Read
The DATA Read is a scientific journal, with open access, which aims to be a diffuser of theoretical and applied studies, coming from areas of knowledge that deal with themes that refer to the theme Information and Communication Technology (ICT), data and their more diverse developments and potential for use.
ISSN: 2763-7875 (Online)
V. 2, I. 1 (2021)
Papers
Growth in electricity consumption in Brazil
This text aims to analyze energy consumption in the 3 main sectors of the national economy, through a spreadsheet that shows the amount of GWh consumed per year, from 1995 to 2019. The sectors covered are: industrial, commercial, residential and others.
Data for the feasibility analysis of the commercialization of cell phones in Brazil
The purpose of analyzing the data collected will be a brief assessment of the feasibility of investing in the cell phone sales market in the country. This analysis covered data referring to the IBGE's sense focused on the sector and carried out in 2018 and was based on a rapid interpolation of demographic data in relation to such factor - Sale of Cell Phones.
Biodiesel production: relationship between monthly and authorized productions
The present work presents its analysis in the biodiesel production sector, with the objective of informing the data on monthly and authorized productions in the national market, within the period from 2017 to 2019. Thus, according to the ANP, biodiesel contributes to the strengthening of national energy matrix and for the image of Brazil as a country that values diversity and energy sources.
The evolution of the brewing market
The brewery sector is one of the most relevant in the Brazilian economy. With more than 2.7 million people employed throughout the production chain, it is among the largest employers in Brazil and is a strong driver of the national economy. As it has an important multiplier effect, its operations move an extensive network that is responsible for 1.6% of the GDP, 14% of the national manufacturing industry and average annual revenue of R$70 billion (CERVBRASIL, 2020). In the field, barley production represents about 100,000 hectares of planted area, with more than 2,000 families employed and 300,000 tons produced per year (EMBRAPA, 2018). Representing a great business opportunity arises the need to seek if, in fact, the beer market is on the rise and in which region of the country is favorable to invest.
Knowing the fashion industry's target audience to leverage the organization's marketing
This data analysis is focused on understanding the situation of fashion retail and the behavior of consumers within the sector, which has an informational need about billing, trends, and target audience, aiming to develop better strategies for marketing to have greater efficiency in the organization's sales.
Flow of shipments and landings in the Brazilian air market in 2019
The behavior of tourists reveals their growing tendency to opt for the use of technologies to plan their trips, seeking greater quality and optimization of their time (SEBRAE, 2018). Thus, there is a market opportunity in this travel sector, with the growing emergence of businesses that offer technological solutions in favor of the needs of their customers. It even overcomes the unfavorable conditions faced by travel agencies during the pandemic period presented (UOL, 2020), as it does not depend on a physical establishment.